eurochocolate monitoring<\/h1><\/div>real time monitoring and managing the flow of visitors during the Eurochocolate festival in Perugia<\/p>\n<\/div><\/div><\/div><\/div><\/div>
Eurochocolate<\/a> is a festival dedicated to chocolate and cocoa that takes place every year in Perugia (Umbria). During the event, which takes place in the main streets and squares of the historic center, the city becomes a destination for many visitors from the surrounding areas, but also from outside the region.<\/p>\nA large number of people generates a large amount of data, but it is very difficult to use it. The analysis of such data, mostly geo-referenced, is an important resource for urban management and planning during the chocolate festival.<\/p>\n<\/div><\/div><\/div>
![\"Eurochocolate](\"https:\/\/wise.town\/wp-content\/uploads\/2020\/10\/eurochocolateperugia.jpg\")
<\/a><\/span><\/div><\/div><\/div><\/div><\/div>improving urban accessibility<\/h2><\/div>Hence the need to know the flow of visitors<\/strong> to the city also in conjunction with other major events in the city (city park, the Saturday local market, any sporting events at the stadium) so as to be able to improve accessibility to all<\/strong> those who come to the city center by public and private transport.<\/p>\nThe analysis of the data allows not only to improve the management of the flow of visitors<\/strong> but also to define the target group<\/strong> of users most attracted by the festival, so as to be able to propose a marketing strategy that is as focused as possible in subsequent editions.<\/p>\n<\/div><\/div><\/div><\/div><\/div>technology used<\/h2><\/div>WiseTown\u00ae Situation Room: the platform composed of mobile components, an interface with social networks and a dashboard for geographical control that can show in real-time what is happening in a given context was used to monitor Eurochocolate<\/a>.<\/p>\nIn particular, it was used to<\/p>\n
\n- investigate the flows of people<\/strong> within the city of Perugia (shuttles, minimetr\u00f2, buses, cars, car parks)<\/li>\n
- analyze flows on the main access routes to the city, both road and rail (motorway and railway)<\/li>\n
- to study the dynamics of intersection between different flows within the city of Perugia when Eurochocolate coincides with other city activities (luna park, local market, sport event).<\/li>\n<\/ul>\n
The WiseTown platform is part of the large project coordinated by Welcome which, in addition to WiseTown, involved Olivetti<\/a> and Tim<\/a>. In full compliance with privacy regulations, it was possible to provide the Situation Room platform with anonymous and aggregated data<\/strong> from the TIM mobile network. In this way, it was possible to acquire real information on the target of people<\/strong> arriving in Perugia for Eurochocolate and their movement dynamics.<\/p>\n<\/div><\/div><\/div><\/div><\/div>event monitoring<\/h2><\/div>The product was able to give a clear picture of how incoming and outgoing flows are distributed over the festival days by showing the differences in attendance between weekdays and weekends, the times of greatest congestion during the day and the routes most used.<\/p>\n<\/div><\/div><\/div>
![\"Eurochocolate](\"https:\/\/wise.town\/wp-content\/uploads\/2020\/10\/eurochocolateperugia_.jpg\")
<\/a><\/span><\/div><\/div><\/div><\/div><\/div>main feature<\/h2><\/div>- <\/i><\/span>data integration<\/div><\/li><\/ul>
data from video surveillance of the area, geo-referenced social posts, data from IoT systems<\/p>\n<\/div>
- <\/i><\/span>monitoring flows and crowding<\/div><\/li><\/ul>
identification of flows into and out of the city centre<\/p>\n<\/div>
- <\/i><\/span>analysis of visitor categories<\/div><\/li><\/ul>
statistical identification of males\/females, age groups, regional origin<\/p>\n<\/div>
- <\/i><\/span>data comparison<\/div><\/li><\/ul>
comparison of data collected with those of previous editions<\/p>\n<\/div><\/div><\/div>
Project realised for the City of Perugia, Umbria<\/h2><\/div>Eurochocolate<\/a> is a festival dedicated to chocolate that takes place every autumn in the historic center of Umbria’s capital city. Born in 1994, it is the most important event in Europe dedicated to chocolate. For ten days, the streets of the center of Perugia are filled with artisan kiosks and stands of the biggest companies in the field, which involve visitors with tastings, exhibitions and fun activities all with the same common denominator: chocolate.<\/p>\n<\/div><\/div><\/div><\/div><\/div>Press review<\/h2><\/div>\n- FIWARE news:\u00a0<\/strong>EUROCHOCOLATE 2018: VISITORS FLOW WILL BE MONITORED WITH SITUATION ROOM<\/em><\/a><\/li>\n
- Umbria 24<\/strong>:\u00a0Eurochocolate fa 25 anni, il programma. Guarducci: \u00abOttimi segnali di presenze ma E45 ci preoccupa\u00bb<\/em><\/a><\/li>\n
- Umbria 24<\/strong>:\u00a0Eurochocolate: i flussi di visitatori ora per ora con le celle telefoniche<\/em><\/a><\/li>\n
- Umbria 24<\/strong>:\u00a0Eurochocolate tiene ma volta pagina. Per il 2019 scelto il bottone: \u00abOra di ricucire con la citt\u00e0\u00bb<\/a>\u00a0<\/em><\/li>\n<\/ul>\n<\/div>
<\/lite-vimeo><\/div><\/div><\/div><\/div>
real time monitoring and managing the flow of visitors during the Eurochocolate festival in Perugia<\/p>\n<\/div><\/div><\/div><\/div><\/div>
Eurochocolate<\/a> is a festival dedicated to chocolate and cocoa that takes place every year in Perugia (Umbria). During the event, which takes place in the main streets and squares of the historic center, the city becomes a destination for many visitors from the surrounding areas, but also from outside the region.<\/p>\n A large number of people generates a large amount of data, but it is very difficult to use it. The analysis of such data, mostly geo-referenced, is an important resource for urban management and planning during the chocolate festival.<\/p>\n<\/div><\/div><\/div> Hence the need to know the flow of visitors<\/strong> to the city also in conjunction with other major events in the city (city park, the Saturday local market, any sporting events at the stadium) so as to be able to improve accessibility to all<\/strong> those who come to the city center by public and private transport.<\/p>\n The analysis of the data allows not only to improve the management of the flow of visitors<\/strong> but also to define the target group<\/strong> of users most attracted by the festival, so as to be able to propose a marketing strategy that is as focused as possible in subsequent editions.<\/p>\n<\/div><\/div><\/div><\/div><\/div> WiseTown\u00ae Situation Room: the platform composed of mobile components, an interface with social networks and a dashboard for geographical control that can show in real-time what is happening in a given context was used to monitor Eurochocolate<\/a>.<\/p>\n In particular, it was used to<\/p>\n The WiseTown platform is part of the large project coordinated by Welcome which, in addition to WiseTown, involved Olivetti<\/a> and Tim<\/a>. In full compliance with privacy regulations, it was possible to provide the Situation Room platform with anonymous and aggregated data<\/strong> from the TIM mobile network. In this way, it was possible to acquire real information on the target of people<\/strong> arriving in Perugia for Eurochocolate and their movement dynamics.<\/p>\n<\/div><\/div><\/div><\/div><\/div> The product was able to give a clear picture of how incoming and outgoing flows are distributed over the festival days by showing the differences in attendance between weekdays and weekends, the times of greatest congestion during the day and the routes most used.<\/p>\n<\/div><\/div><\/div> data from video surveillance of the area, geo-referenced social posts, data from IoT systems<\/p>\n<\/div> identification of flows into and out of the city centre<\/p>\n<\/div> statistical identification of males\/females, age groups, regional origin<\/p>\n<\/div> comparison of data collected with those of previous editions<\/p>\n<\/div><\/div><\/div> Eurochocolate<\/a> is a festival dedicated to chocolate that takes place every autumn in the historic center of Umbria’s capital city. Born in 1994, it is the most important event in Europe dedicated to chocolate. For ten days, the streets of the center of Perugia are filled with artisan kiosks and stands of the biggest companies in the field, which involve visitors with tastings, exhibitions and fun activities all with the same common denominator: chocolate.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/a><\/span><\/div><\/div><\/div><\/div><\/div>improving urban accessibility<\/h2><\/div>
technology used<\/h2><\/div>
\n
event monitoring<\/h2><\/div>
<\/a><\/span><\/div><\/div><\/div><\/div><\/div>main feature<\/h2><\/div>
Project realised for the City of Perugia, Umbria<\/h2><\/div>
Press review<\/h2><\/div>
\n
![\"sdg9\"](\"https:\/\/wise.town\/wp-content\/uploads\/2020\/10\/sdg9.png\")
<\/a><\/span><\/div><\/div><\/div>![\"sdg11\"](\"https:\/\/wise.town\/wp-content\/uploads\/2020\/10\/sdg11.png\")
<\/a><\/span><\/div><\/div><\/div>![\"sdg16\"](\"https:\/\/wise.town\/wp-content\/uploads\/2020\/10\/sdg16.png\")
<\/a><\/span><\/div><\/div><\/div>![\"real](\"https:\/\/wise.town\/wp-content\/uploads\/2021\/12\/monitoraggio_real_time_wisetown-1.png\" "\\"real")
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